In Extreme Ownership: How U.S. Navy SEALs Lead and Win, Jocko Willink and Leif Babin share hard-hitting, Navy SEAL combat stories that translate into lessons learned for business and life. With riveting first-hand accounts that put the reader directly in the action making high-pressure decisions as a Navy SEAL battlefield leader, this book is equally gripping for leaders who seek to dominate their arena as well as military enthusiasts.
Jocko Willink and Leif Babin served together in SEAL Task Unit Bruiser, the most highly decorated Special Operations unit from the war in Iraq. Jocko, the task unit commander, planned and executed the strategy for Task Unit Bruiser, which had huge impact in the "Battle of Ramadi." Leif, as commander of Charlie Platoon (one of two SEAL platoons in Task Unit Bruiser) led countless combat operations into hostile territory alongside such outstanding SEAL warriors as Charlie Platoon's lead sniper and point man, Chris Kyle, the American Sniper. These efforts contributed to the historic triumph for U.S. forces in Ramadi, which was the epicenter of the Iraqi insurgency at the time. Through those difficult months of sustained combat, Jocko, Leif and their SEAL brothers learned that leadership-at every level-is the most important thing on the battlefield; the greatest factor in whether a team succeeds or fails. 
Leif and Jocko returned from the battlefield to build and run advanced SEAL training, where they developed much of the SEAL leadership curriculum in use today. Leif and Jocko trained and mentored the future generations of SEAL leaders and watched many of them implement the same leadership principles on difficult battlefields with incredible success. When Jocko retired from the service and Leif left active duty, they launched a company, Echelon Front, to teach these same leadership principles to others who want to build their own high-performance, winning teams. In their work with dozens of companies across industries throughout the business world, they again witnessed how these same leadership principles lead to victory for the companies and executives they trained. 
This book explains the SEAL leadership concepts crucial to accomplishing the most difficult missions in combat and how to apply them to any group, team, or organization. It provides the reader with Jocko and Leif's formula for success: the mindset and guiding principles that enable SEAL combat units to achieve extraordinary results. It demonstrates how to apply these directly to business and life to likewise achieve victory.

Extreme Ownership: How U.S. Navy SEALs Lead and Win

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In Extreme Ownership: How U.S. Navy SEALs Lead and Win, Jocko Willink and Leif Babin share hard-hitting, Navy SEAL combat stories that translate into lessons learned for business and life. With riveting first-hand accounts that put the reader directly in the action making high-pressure decisions as a Navy SEAL battlefield leader, this book is equally gripping for leaders who seek to dominate their arena as well as military enthusiasts.
Jocko Willink and Leif Babin served together in SEAL Task Unit Bruiser, the most highly decorated Special Operations unit from the war in Iraq. Jocko, the task unit commander, planned and executed the strategy for Task Unit Bruiser, which had huge impact in the "Battle of Ramadi." Leif, as commander of Charlie Platoon (one of two SEAL platoons in Task Unit Bruiser) led countless combat operations into hostile territory alongside such outstanding SEAL warriors as Charlie Platoon's lead sniper and point man, Chris Kyle, the American Sniper. These efforts contributed to the historic triumph for U.S. forces in Ramadi, which was the epicenter of the Iraqi insurgency at the time. Through those difficult months of sustained combat, Jocko, Leif and their SEAL brothers learned that leadership-at every level-is the most important thing on the battlefield; the greatest factor in whether a team succeeds or fails. 
Leif and Jocko returned from the battlefield to build and run advanced SEAL training, where they developed much of the SEAL leadership curriculum in use today. Leif and Jocko trained and mentored the future generations of SEAL leaders and watched many of them implement the same leadership principles on difficult battlefields with incredible success. When Jocko retired from the service and Leif left active duty, they launched a company, Echelon Front, to teach these same leadership principles to others who want to build their own high-performance, winning teams. In their work with dozens of companies across industries throughout the business world, they again witnessed how these same leadership principles lead to victory for the companies and executives they trained. 
This book explains the SEAL leadership concepts crucial to accomplishing the most difficult missions in combat and how to apply them to any group, team, or organization. It provides the reader with Jocko and Leif's formula for success: the mindset and guiding principles that enable SEAL combat units to achieve extraordinary results. It demonstrates how to apply these directly to business and life to likewise achieve victory.